Sesame Street Multimedia

Challenge:

Create a visually engaging series of video vignettes for the legendary early-childhood television program, Sesame Street.

Solution:

Produced in collaboration with renowned children's music artist Dan Zane, a video vignette was created featuring an original song, combining both animation and live performances, these segments are regarded as some of the most memorable Sesame Street interstitials. Children’s Television Workshop has used these vignettes as examples for other Sesame Street partners to follow. Due to their popularity, several have been repurposed into Sesame Street product extensions.